Promoting concerts and buying tickets

March 2, 2007 mc536kylie

I found an article online about how a website has started to take a new approach to promoting concerts and buying tickets online to help musicians, venues and show promoters connect with live music fans. The website www.showclix.com doesn’t need the user to buy any software and no hardware is required. Showclix tries to win over competition by not charging a fee for buying tickets: ‘Unlike competitors, who charge customers a service fee on each ticket purchased, ShowClix has chosen to charge a single $2.00 service fee on each order of 10 tickets or fewer.’ This is a very good selling point as customers would be happier that they have not been charged any unnecessary amounts for buying tickets. A partner at ShowClix states that ‘Domination in the ticketing industry has limited the opportunities for smaller venues and emerging artists to pre sell tickets to their shows online.’ This is useful to the artists as there is more ways of them promoting themselves to get a wider fan base who will hopefully book tickets to see shows. On the website customers can search for show listings, forward show listing to friends (which is used as a way to promote artists to more and more people.) It can also allow users to receive updates on any search enquiry via RSS feeds. As well as buying tickets for shows ShowClix has developed widgets that make it easy for users to display selected shows on their website, MySpace profile or blog.This website has a lot with getting artists noticed in aid to promote their shows and it is more convenient to buy tickets as it is cheaper than when you have to pay an additional charge for buying online. It is useful to customers as they can receive information on what they are interested in to save time. I think it is a very good way of buying tickets as customers will always be pleased to visit and use this service again as there is no price for purchasing the tickets.

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4 Comments Add your own

  • 1. Azeem  |  March 2, 2007 at 10:35 am

    I think this is a better way for smaller artists to make more money rather than it all going elsewhere.

  • 2. Taryn  |  March 2, 2007 at 10:43 am

    I agree with you here, I think that it will be a very useful tool, and like that it has RSS feeds. I’m stick it on my bloglines account right now.

  • 3. mc536caroline  |  March 2, 2007 at 10:44 am

    At last a company that will forgo the booking fee, which is extremely annoying if you can’t get to the booking office and therefore have no option but to buy from another seller. It would interesting to see if this company will change the market at all.

  • 4. Joshua  |  March 2, 2007 at 7:19 pm

    Thanks for the great write up!
    If you have any feedback or suggestions, please let us know. We appreciate it! =)

    Joshua @ ShowClix


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